Get mooooving with the #IndyVirtualChallenge and American Dairy Association Indiana, Inc.

The green flag has been waved and participants from all over the world are racing toward their goals for the Indianapolis 500 Mile Challenge, presented by American Dairy Association Indiana, Inc., benefitting the 500 Festival and the Gasoline Alley 250 Mile Challenge, presented by Winners Drink Milk, benefitting the 500 Festival!  

We are so excited to partner with American Dairy Association Indiana, Inc. for this year’s Challenges. American Dairy’s own Brooke Williams, director of communications, is participating in this year’s Indianapolis 500 Mile Challenge! See why Brooke is participating and how American Dairy Association Indiana can support your 500 or 250 Mile Challenge goals. 

“During the pandemic, through the 500 Festival, I participated in the Hoosier Holiday Challenge, presented by Khamis Fine Jewelers, benefitting Gleaners, and enjoyed striving toward a goal during a somewhat mundane time. Any time I’m needing a workout boost, I enjoy the mindset of working toward a goal, and this seems right up that alley for a summer reset. 

This time of year, my favorite way to log miles is mixing it up between Peloton classes and long morning walks. 

Health and wellness are a top priority for American Dairy Association Indiana. Indiana’s dairy farm families and my colleagues share the same passion, providing products that lead to the healthiest lifestyle while encouraging physical activity. They know I have access to the dairy products I need, and the Indianapolis 500 Mile Challenge fills the other side of that bucket! 

Everyone has heard the importance of three servings of dairy a day, but not everyone may know the research behind the “Refueling with Chocolate Milk.” There’s nothing better than chocolate milk (on ice!) after a workout. 

The American Dairy Association Indiana is proud to partner with the 500 Festival on this challenge series. The summer months can often be filled with travel and relaxation, but there’s no better time to get into a healthy routine, than with a challenge encouraging us to get active through the fall, too!” 

Learn more about the sports nutrition benefits of dairy and ways it can help fuel your miles here!